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Home > News > Corporate Pulse > [Corporate Pulse] Li Minjie, Director of the International Department of CANTOOP, attended the IIPLA global event to share cutting-edge strategies for cross-border intellectual property rights protection

[Corporate Pulse] Li Minjie, Director of the International Department of CANTOOP, attended the IIPLA global event to share cutting-edge strategies for cross-border intellectual property rights protection

2025-06-17

From June 9 to 10, 2025, Minjie Li, Director of International Department of CANTOOP IP Service (Shanghai) Co., Ltd was invited to attend the 26th Global Intellectual Property Event held by the International Intellectual Property Law Association (IIPLA) at Banyan Tree Hangzhou Xixi Hotel. As an authoritative international organization for the study of intellectual property law and practice, this year's IIPLA Annual Conference brings together intellectual property law experts, industry leaders, representatives of technology enterprises and technology innovators from all over the world to discuss the challenges and innovative paths of intellectual property protection in the digital era. On June 9, Director Li Minjie moderated the session on the theme of "Global IP Litigation & Enforcement: Overcoming Cross-Border Challenges". Roundtable Forum. The forum deeply analyzed the core issues such as the bottleneck of judicial cooperation in cross-border intellectual property disputes, the dilemma of cross-border evidence collection, and the differences in international enforcement standards.

On June 10, Director Li Minjie delivered a speech entitled "Fighting Counterfeits Across Borders: Strategies for Cross-Border IP Enforcement in a Connected World". ) keynote speech. First, he analyzed in detail the classification of counterfeiting and infringement in China (covering trademark, patent, copyright infringement, etc.) and the triple law enforcement system composed of administrative law enforcement, judicial adjudication and enterprise autonomy, and demonstrated the synergy between administration and justice through typical cases. Then, taking the joint law enforcement practice of China, the United States and the European Union as an example, this paper emphasizes the central role of sophisticated preliminary investigation and surprise action in seizing infringing products and destroying the infringing industrial chain, revealing China's transformation from "the main source of infringing products" to "a contributor to global intellectual property protection". Finally, he looked to the future, analyzed the impact of global manufacturing and innovation trends on intellectual property protection, shared China's technological advantages and legal service experience in the field of intellectual property protection, and put forward the prospects and challenges of cooperation between China and Europe in the fields of standard coordination, data sharing and mutual judicial recognition.

In his speech, Director Li Minjie emphasized: "China is deeply involved in the global IP governance ecosystem by improving the legal framework, strengthening market governance, and cultivating professional service capabilities. In the face of the increasing complexity of cross-border infringement, only by breaking geographical restrictions and combining technological innovation with legal cooperation can we protect the value of innovation in the interconnected era. His views resonated strongly with the attendees, with institutions from several countries expressing their willingness to cooperate on the spot.

As the world's leading full-chain service provider of intellectual property rights, CANTOOP is deeply engaged in the field of cross-border intellectual property protection, relying on its global investigation network and legal resources, providing many Fortune 500 companies with a full range of solutions from intellectual property rights confirmation, use to rights protection. The in-depth participation of Director Li Minjie further demonstrates the influence of CANTOOP in the field of global intellectual property protection.