Lidong met "Double Eleven" and wanted to reunite with [genuine goods].

November has arrived, and the yellow leaves are cold in early winter

If you want "steaming" warmth

Only eat a bowl of Lidong rice balls

Or have a blood-pumping "Double 11" carnival

As consumers, we are concerned about how to buy more cost-effective and which platforms are more preferential, but at the same time of "buying, buying, buying", we must also pay attention to the authenticity and safety of goods.

Because every year, there will be some "online shopping fakes", which makes people sad and hurts money.

· There are many fake and shoddy routines, mainly the following types ·

(1) Counterfeit well-known brandsCounterfeiters imitate the packaging and products of well-known brands, and sell them in the name of the brand, disrupting the market order with fake and real brands. Some counterfeiters even counterfeit the anti-counterfeiting technology on the product, and the anti-counterfeiting technology does not prevent counterfeiting but becomes a talisman for counterfeit and shoddy products, but consumers believe it is true.

(2) Counterfeiting technologies such as real packaging and fake products are mainly used in alcohol products and cosmetics. Counterfeiters recycle genuine packaging, canned it, and affix counterfeit anti-counterfeiting labels to deceive consumers into buying it. The counterfeiting environment is usually dirty and messy, which will hinder health.

(3) Replacing the old with the new, refurbishing with shoddy, adulterating with real and fake, and selling defective products as genuine products are also often seen, and many consumers cannot accurately distinguish them when purchasing.

(4) Fake products are labeled with real onesSome criminals will use some illegal means to obtain the purchase channel of genuine trademark labels, and then attach them to counterfeit products for sale, and the price will increase several times at once, and consumers can not accurately distinguish them, and at the same time, it will also increase the difficulty of anti-counterfeiting actions.

Some consumers do not have rich experience, and it is difficult to determine the authenticity in the first time; There are also some consumers who feel that the loss is not large, and the complaint is time-consuming and laborious, so they simply do not pursue it. All these factors have given counterfeiters an opportunity to take advantage of, and online shopping has become a hotbed for the spread of counterfeit and shoddy products.

In addition to consumers buying counterfeit goods, merchants may also encounter counterfeit goods. Some unscrupulous gangs buy genuine goods on the platform, and then use rules such as "7 days no reason to return and exchange" to leave genuine products, return fake goods, and then sell genuine products through other channels for profit, and it is difficult for merchants to prove that what they are selling is not fake, and they may even mistakenly send the fake goods to the next buyer, which will lead to more disputes.

In the final analysis, online shopping is still honest shopping, buyers and sellers cannot trade face-to-face, and it is difficult to prove which party is responsible in case of disputes. Therefore, doing a good job in the protection of intellectual property rights of products at the source is not only responsible for consumers, but also for the protection of merchants.

Reproduced from: Sohu News

It is particularly important to authorize the entrusting agency to do patent application affairs for the product!

Why is that?

1. Save time, effort and worry

After signing the agreement with the agency, it is the business of the agency from inquiry, filling in the report to announcement, registration, and obtaining the certificate. Applicants can save a lot of time and effort.

2. Strong professionalism and high success rate

An experienced agency understands the key success factors at each stage of the application process and can provide sound and professional advice to the applicant. In the application process, the agency will help to review and correct the documents and materials that need to be prepared in advance, and the probability of successful declaration will be higher.

3. Follow-up work is guaranteed

If the application is successful through a professional agency, under normal circumstances, the agency will be willing to provide professional consulting services every year, and at the same time will provide professional intellectual property maintenance services every year.

How do I choose an agency?

1. To choose an agency with a qualification certificate, how to know whether the agency has a formal and reliable qualification certificate? You can check it on the official websites of the State Intellectual Property Office and the Trademark Office.

2. Look at the business scale, honor and reputation of the institution, as well as the level of the backbone personnel in the institution.

3. Look at the business model and customer group.

About us

Kane Topology Intellectual Property Services (Shanghai) Co., Ltd. - intellectual property protector and optimizer of business environment. We strive to innovate and address all types of intellectual property infringements. Cairn Topology has a number of professionals with rich practical experience. Headquartered in Shanghai, the company has offices in Beijing, Guangzhou, Shenzhen, Chongqing, Nanjing, Wuhan, Ningbo, Urumqi, Chengdu and other places. Cairn Topology follows a long-term mechanism, and is committed to providing clients with strategic custody services for intellectual property protection, and providing long-term and package services for the whole process of intellectual property protection for clients. With more than 20 years of market experience, we have emerged in various fields of intellectual property, and have served more than 100 well-known enterprises at home and abroad, and successfully safeguarded the legitimate rights and interests of various types of enterprises and rights holders.